Every executive team feels pressure to move faster with AI. New tools emerge weekly, competitors announce AI initiatives, and boards are about strategy. The instinct is to accelerate adoption as quickly as possible.
But our latest research suggests that mindset may be backwards.
In this episode of Electrifying Growth, Managing Partner Chris Sugden explores one of the most surprising findings from our 2026 Growth Index: AI adoption alone has almost no relationship with financial performance. Organizations that are already aligned, efficient, and operating sustainably use AI to amplify those strengths. Organizations that aren't simply scale their existing dysfunction faster.
Chris explains why alignment—from the boardroom through the executive team and into every department—is becoming one of the most important competitive advantages in the age of AI, and why CEOs must own AI strategy without owning every AI initiative themselves.
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